Home Marketing Creating a logo

Creating a logo


Creating a logo for your business can be a lot of fun! It’s exciting trying to work out that one design idea that encapsulates your brand.

Coming up with the words and images you want to use takes a lot of thought and it is commonly the first thing people think about when they start out on the path of creating their own business. But when it comes to the practicalities of physically creating something, if you haven’t got any graphic design skills it can also be a daunting experience.

Here we’re not going to talk about creating your ‘brand’ or the more philosophical elements of putting a logo together – you’ll need to read some marketing books for that! This is an entirely practical exercise!

I’m going to show you some ways to create a logo for your business with little or no graphic design skills.

First of all, try to get a clear idea in your head of what elements you would like. I expect you’ve already done this, but if not think about the colours, the text and the imagery (if any) you would like to incorporate. Perhaps take a look at some other websites of similar businesses to get some ideas. Then, once you are fully loaded up with some concept of what you want to create, try out some of these super handy tools – most of which are entirely free…

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